Spectrumgraphics's Blog


Did you know? ACTSmart poster series
May 17, 2012, 1:25 am
Filed under: 3. Latest news, 4. Our environment, 5. Check this out | Tags: ,
We will be posting from time to time recycling information posters we received from ACTSmart, here is the first one…
Bill picked these nifty bikes up from the Oxfam store. They are made from recycled aluminum cans…this is just one way you could get creative and recycle your cans.
Keep up the recycling people.
ACTSmart recycling poster.


How’s Your Marketing Campaign?
May 10, 2012, 11:25 pm
Filed under: 6. Stuff we like

A DRAMATIC SURPRISE ON A QUIET SQUARE

We thought this was brilliant and entertaining and couldn’t help but  share it!



A Butcher!?
April 11, 2012, 7:52 am
Filed under: 3. Latest news, 6. Stuff we like
Bill was recently in Sydney and spied this AMAZING butcher….for those of you in Woollahra – we suggest you check this place out. Bill assures us there was a shop front display of Dunlop Volley’s when he walked pass. It was these old classic sneakers adorning and swaying in the front window that first caught his attention and upon further investigation he realised he was looking at a very different butcher…. Victor Churchill
As featured in The Cool Hunter
While there pop next door to Bills.
Victor Churchill shop front


Chasing Rainbows poster comp
April 10, 2012, 11:15 pm
Filed under: 1. We made this, 3. Latest news, 5. Check this out

We’ve just finished a fun poster competition for a Bike Festival to celebrate Melbourne hosting the UCI Track World Championships in April 2012. The poster comp is titled ‘Chasing Rainbows’. ’Rainbows’ being the UCI World Champion stripes the champion is allowed to wear on their cycling jersey for the rest of their cycling career.

The brief was to design a “vintage” style cycling poster. It had to display the UCI colours of blue, red, black, yellow and green and the UCI logo had to be placed in the bottom left hand corner. Besides from these specifications we were allowed to do whatever we wanted. We aimed for a vintage look and feel – with soviet revolution ‘propaganda’ style overtones with a subtle blend of vintage promotional bicycle branding of a bygone era. Here’s a look at all the entries. This is a great illustration of how big a difference you can get from an array of designers with the same brief.

Image



Think Psychology Solutions
February 19, 2012, 10:41 pm
Filed under: 1. We made this, 3. Latest news | Tags: ,
We recently completed the branding for a new Canberra psychology business in Deakin ACT. ‘Think Psychology Solutions’ wanted something different – to set them apart from other practices. Creative, branding and collateral elements included logo, stationery and signage.
Their logo is based around ‘psi’ – the 23rd letter of the Greek alphabet. This ancient letter form is synonymous with pyschology today. We adapted this to imply growth, hope and new beginnings.

Letterhead

Letterhead close up

Business cards




New Year, New look
February 9, 2012, 3:36 pm
Filed under: 3. Latest news, 5. Check this out

Our website is going through a bit of a revamp – here’s a bit of a sneak peek at what we’re working on… Stay tuned the new site will be live soon…hopefully :)

Spectrum's New Website - Sneak Peek

sneak peek



International Day of People with Disability
February 6, 2012, 1:00 am
Filed under: 1. We made this, 3. Latest news, 5. Check this out

Remember these posters we designed for the International Day of People with Disability last year?

We received a request late last year from Deaf Access Victoria to adapt the posters to fit to a projector screen so the posters could be seen on to the side of Ballarat Town Hall. We just recently received these photos of the town hall projections at night – we love how the birds and flowers appear to be breaking out of the window!

IDoPwD - Ballarat Town Hall

International Day of People with Disability Posters projected on to Ballarat Town Hall

IDoPwD - Ballarat Town Hall 2

International Day of People with Disability Posters projected on to Ballarat Town Hall



BIke Shop of the Month!
January 20, 2012, 4:10 am
Filed under: 5. Check this out, 6. Stuff we like
Bill recently headed north to the Sydney Festival and to see ‘the stage show Annie’ (good fun apparently – but Bill was quite descriptive on Alan Jones’s acting ability!).
ANYHOO, while there, with family in tow, they happened upon (yeah right!) this groovy bike shop. An eclectic mix of bike porn, clothing (other than lycra), parts and accessories…they also have a cafe with great coffee!
Interested in more info? Be warned tho – they’re a little ‘hipster’ and some of the staff had a smirky snarl on their faces that only ‘to kool for skool’ Sydney urbanites try to pull off…. www.sableandargent.com.au


Team Suzuki feature
January 16, 2012, 10:15 pm
Filed under: 1. We made this, 3. Latest news, 5. Check this out

Spectrum Graphics created the entire summer and winter ensemble for team Suzuki a short while ago – and they’ve just had a great feature write up in a local sports magazine ‘PLAY’ - go team!

Team Suzuki featured on the cover of Play Magazine

Team Suzuki featured on the cover of Play Magazine

Team Suzuki feature article

Team Suzuki feature article




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